Watch: Iggy Azalea Behind the Scenes of “Bounce”

20130610-155850.jpg

India welcomes Iggy and Brthr into their world.

When music video directors Alex and Kyle – better known collectively as Brthr – listened to Iggy Azalea’s “Bounce” for the first time, the first and most prominent image that came to mind was India. So along with Iggy and a full crew, the flew all the way to the oriental country to discover the culture and immerse Iggy into it as accurately as possible for a full Indian wedding-cum-Bollywoodesque music video. In this behind the scenes footage, Iggy and Brthr walk and talk us through the creative process from learning about the culture, the choreography, the colour used to enhance the video and getting Iggy on to an elephant.

In case you missed the video, check out the culmination of the above right here.

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s